I am now a proud business owner! Here is how I got to this point.
Way back in secondary school (junior high school for the Americans) you have to decide what you want to do when you grow up. That’s such a hard choice when at 14 you are worrying about shaving your leg hair for P.E. or stropping over your mum buying you the wrong school shoes.
So I made the decision then that I’d like to be a Sport Psychologist. I loved my sport and wanted to help the athletes be the best they could. I got good grades for me to go to College (high school for those over the pond) and here I chose the relevant subjects for this career path. Human Biology and Psychology. For a start, giving teenagers a substitute teacher is just bad news so it didn’t surprise me when my paper came back as Ungraded in Biology (it was a much harder syllabus and I admit I switched off and misbehaved).
Second year of College I had to choose another subject so I took Business Studies. Which I aced. It may have helped that me and a friend had to sit in with all the first years so we actually concentrated. Also by this point my friendships changed and my attitude changed towards the education system. You realise all your hard work at the previous school means jack shit! Plus I had myself a part time job and just passed my driving test. Money became more of a pull then essays and exams. I think I was working more than attending College by the time I left with some ad-hoc grades.
A huge topic is University (College in America) and personal statements. I had no interest whatsoever in going. I had no idea what career I wanted and Sports Psychologist was out the window. Therefore I made the decision to not go to Uni. I didn’t want to waste my parents money on something I wasn’t 100% committed to.
Fast forward by whizzing through ski seasons in Canada & Austria and then working in the leisure industry. Working behind the scenes with money at G4S in England and Ireland which ended up me being signed off sick with anxiety and depression. So even after 26 years I still hadn’t found my niche of what I wanted to do.
I do not regret not going to Uni. I’ve had my party days in different countries and cities with travel buddies and rugby pals. I earned myself some decent money to pay for luxury trips to different states in the USA including Hawaii, Thailand and Canada. At interviews for jobs I’ve always been under qualified but my attitude and life experience has been the factor for me being the successful candidate. I think the interview panel get bored of hearing the same old shit. I know I would.
Whilst I was off work with mental illness you get a lot of time to think. Ok mostly overthink but on my better days I managed to come up with the idea of setting up a dog walking business. Dogs didn’t care what I looked liked. Dogs loved you no matter what. Walking would get me out in the fresh air. Walking would help me keep fit. I took my parents dog out for walks whilst I was off work and ventured out into the forest or down to the beach. The fresh air cleared my head and made me sleep well at night.
I got myself a job within walking distance to home, only part time, with no weekend or bank holiday working. Result. This has given me time to do some research into qualifications and how to set up a small business. I applied for a start up business loan which got approved and subsequently paid for my qualifications. See #16 Complete to find out more about those.
Next task was to think of a business name! I like play on words and alliteration. I had to be careful not to steal or copy a name of a business already working within the area. So this is where Tails & Trails of Totton came from. I now needed a logo for stationary and websites etc. I asked my sister in law Ness to help me out.
Ness is a fashion designer by trade, she designs clothing for Tog 24 and gets to visit Hong Kong a lot. Check out the website here https://www.tog24.com/
However she also designs stationary. For her wedding she managed to design her own wedding invites etc. and then got asked by friends to do theirs. She got herself into her local papers too. Go visit her stationary website http://www.beautiful-ink.co.uk/
As you can tell I’m a fan of orange. Personally I don’t think the colour I used enough. But anyway I chose this simple design as its straight to the point. So I started to set up my Facebook Page and Instagram Account – you know the most important things first. I then got myself some uniform to wear around my local area whenever I was working.
And so I started to advertise to my friends and family. Luckily I already had a dog that I walked every Friday which I had been visiting for the past year. Showing the bank managers I had a steady but obviously low income.
I decided to advertise my business over the summer holidays and hope for the best. I managed to get 3 new customers. Result. I looked after a 3 month old puppy called Arnold a puggle called Brutus and had a week long stay with a Heinz variety called Benji.
Kernow; my Friday friend
Arnold; the cutest puppy I’ve seen
I feel I am well on my way to building up a client base and have no doubts it will take me a while until I can dive deep into my venture and work with the dogs full time. I have a few more goals within my business to achieve as well so will keep you up to date.
In the mean time go follow my Instagram account totton_tails_trails for more pictures of my clients or even give my page a like on Facebook